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CToolkit: Search

Testing search

  • Martin White CMSwire > The Ins and Outs of Search Application Testing
    • Testing search is a wicked (hard) problem
    • Challenges include:
      • Subjective results – some require a user’s judgement
      • Large base of users implies large range of expectations
      • Broad testing of filters and facets – billions of permutations
      • Fixing can take major recrawling
    • Suggestion: introduce User Satisfaction Testing
      • Requires planning / analysis / feedback

“During the listening session exercise, instead of concentrating on what question to ask next, I focused on visualizing what the person was describing to me.” This advice describes more clearly the tip I always mention: look out the window while you’re on the phone with a listening session participant. Visualizing what the person is detailing is a much better way to describe how your mind could be occupied. You’re not supposed to be analyzing what you hear. Instead you’re supposed to be making sure that you’re breaking through the crust of preferences, opinions and explanations to the rich reasoning, reactions, and guiding principles within. A great way to keep your mind from either analyzing or panicking about what to ask next is to imagine what the person is telling you.

Email from Indi Young

 

And now we have chatbots and the “chat interface.” Chatbots have tremendous potential but they are not some magical cure. They are not some plug-n-play technology that doesn’t require us to have a navigation and classification.

How exactly are these chatbots going to chat? From what magic-magic land will they access their answers? Chatbots will require an extremely rigorous information architecture in order to ‘chat’ in a useful way. Otherwise, they’ll pretty quickly become gibberishbots.

From: http://gerrymcgovern.com/information-architecture-still-vital-to-digital-design/

In the modern workplace knowledge can define a company’s unique proposition and is a key source of business value.

Source (not working): http://towardsmaturity.org/article/2017/02/14/press-capturing-and-sharing-company-know-how/

In the modern workplace knowledge can define a company’s unique proposition and is a key source of business value.

98% of organisations want to increase the on-going sharing of good practice through the use of technology-enabled learning, however, only 1 in 5 are achieving this goal – with the finance and IT and telecoms sectors being amongst the most proactive.

Data from 600 L&D leaders and 5,000 workers has been examined in this new research led by Towards Maturity and sponsored by Crossknowledge to identify the tools and tactics of those successful in capturing and sharing company know-how and the impact this is having on their staff and business goals.

Those successful in capturing and sharing company know-how are twice as likely to report that the capability of their organisation to solve problems has increased and that they have doubled the drive in business innovation.

Jason Hathaway, Director of Content and Learning Solutions, Crossknowledge, says:

‘Organisations today tick and prosper thanks to the breadth and depth of their employees’ combined knowledge and expertise. Retiring senior workers are leaving behind massive gaps in expertise so how organisations capture this critical knowledge and know-how before they disappear is crucial.’

Tools are critical to facilitate sharing and those that actively encourage learners to collaborate in building knowledge resources use tools such as wikis, forums, podcasts and videos.

As well as the tactics and tools used to encourage sharing, the new research identifies the behaviours of the employee. One in five staff members are proactively sharing what they know with peers, one in five are not willing to share what they know, and the rest need to be provided with an opportunity to share and help getting started.

Sharers are three times more likely to involve classroom trainers and twice as likely to have content curation strategies in place to help staff make sense of the resources available to them.

Indeed creating a culture where staff feel safe to share and contribute knowledge plays a crucial role.In organisations that share knowledge managers are four times more likely to encourage their staff to make time for social and informal learning and in sharing organisations people are twice as likely to contribute their own learning resources to share with others.

Commenting on the report, Laura Overton, Founder and CEO of Towards Maturity said:

‘Organisations and individuals are facing rapid change. Everyone is looking to encourage the sharing of good practice but fewer than a third are using tools that will help staff share and access knowledge and less than a quarter have the skills they need to facilitate social learning.

This report shows that the successful will not be holding on to their knowledge but actively sharing it with their peers. Modern people professionals have a critical role to play, having high hopes is not enough, they need to harness new tools and build new skills.’

GTD: The Ivy Lee method

From https://medium.com/the-mission/the-ivy-lee-method-the-daily-routine-experts-recommend-for-peak-productivity-9bb8119d9bee#.2353hvbsf

  1. At the end of each work day, write down your six objectives for the next day. DO NOT WRITE DOWN MORE THAN SIX
  2. Prioritise those six objectives
  3. When you start tomorrow, concentrate only on the first task. Complete that task before moving onto the next.
  4. Approach the rest of the list in the same fashion, move uncompleted objectives to the next day’s list
  5. Repeat this process every single day

Negotiation tips – John Niland

#1. Saying Yes too quickly. Being too eager is a classic pitfall. Whether this eagerness is born of enthusiasm, anxiety or need, eagerness does not enhance your credibility. On the contrary, it weakens your position. While it’s good to be friendly, it’s counter-productive to be too eager.

#2. Offering to do everything. In order to impress, many people strive to exceed expectations. To maintain credibility, however, it’s best to balance this by equal emphasis on what the other person needs to contribute for the project to be successful. Paradoxically, this enhances the value that you bring.

#3. Quoting numbers too soon, for example, your salary expectations. Why should you be obliged to name your expectations first? They know the value of the role; they know what they pay to others. There’s a golden rule in negotiation: He who names a figure first loses. (Many of my coaching clients have gained thousands by learning how to stick to this maxim.)

#4. Going straight into “solution mode” without exploring the problem fully. Like no. 2 above, this often stems from a desire to impress. But it bypasses two key steps in the negotiation process, depriving the provider of vital “ammunition” to establish value. (See “A structured approach to negotiation” below.)

#5. Not understanding the Why: i.e. the key drivers and the agenda of the other person. Even experienced negotiators fall into the trap of discussing the What: e.g. what needs to be done, what you want from me, what is the desired result etc. But it’s even more important to understand the Why, because this where their threats and opportunities lie. This is the vital context that drives the value of what you are doing.

The Name of the Wind – Patrick Rothfuss

This is one of those books that confounded my expectations, and left me with real uncertainty when asked to rate it out of 5 for Amazon and GoodReads. At the time of writing, I have left no score.

On the whole, the book is well-written and becomes a very easy and pleasant read. Its fantasy world is a curious mix of medieval technology and magic, and has been thought through with an astonishing level of detail for not just the exciting stuff, but also cultures, religion, drugs, plant life, animals and history too. The lead character is appealing, and I feel sufficiently flawed.

Ultimately though, and there’s no getting away from it, this is a story about a boy wizard in a wizarding school. It is dressed up in a delightfully mysterious setting, where an innkeeper who’s clearly hiding something, not least because he knows a lot more about the demonic creatures roaming the nearby forests than the locals, starts telling his story to a passing scribe. Tales of an idyllic childhood where he learns all kinds of skills as part of a band of travelling entertainers and befriending a tinker/magician, blend into different lessons living on the streets of the big city, before moving to “The University” and chums, enemies, japes, dealing with girls, and so on. It then heads into the back of beyond to a more cinematic finish.

There is so much of The Name of the Wind that I like, and believe is done well. I’d be delighted to spend more time with the varieties of magic, life on the nasty big city or on the road, or in the initial setting of demon-infested village life with flecks of heroic past-lives. I just don’t want to hear bad-luck stories of an extraordinarily talented young man that don’t really live up to the world that’s been created.

It’s amusing that this was the first fiction book to follow Rivers of London, and perhaps I wasn’t ready for more wizarding lessons in spite of this being a considerably better book, although perhaps less entertaining. Whereas I decided Rivers of London was a low 4-star book because it exceeded my expectations, I feel The Name of the Wind is a high 3-star book because it didn’t live up to them. I feel tempted to get the next book and hope to feel vindicated by choosing to read books under the name “the Kingkiller Chronicles”, I’m currently inclined to leave it for a while and see how the book settles on me.

Book review: Rivers of London

I was really quite surprised at how much I enjoyed Rivers of London, the first of Ben Aaronovitch’s Peter Grant books. It was one of those books I pick up for £0.99 on an Amazon Kindle deal because it sounds interesting, but by the time I actually get to read the book, I’ve forgotten any hint of the synopsis. So, a page or so in, when Pc Grant is approached by a ghost witness to a murder, I was amused, puzzled, and a little delighted.

Aaronovitch is quite aware of the potential silliness of the whole concept, but has delivered a book that really feels set in the London I came to in 2001. He seems to bring together coherent ideas of life in the Met Police, of the mythologies and geographies of London and the South East, and importantly science and the supernatural. At times, especially early on, some of the asides feel too glib, but more often than not they’re well observed and pithy.

My rating of 4/5 on GoodReads still feels overgenerous, it’s probably as low a 4/5 as one can go. As a piece of sub-genre fiction, it is very enjoyable and also a lot of fun.

GatherContent webinar: Content Strategy for Agencies masterclass

Engagement phase

  • Kick-off questions
    • Do you know how much content you have on your current site?
    • Have you (or will you) audit the content on your current site?
    • Are you archiving old and poor quality content on your current site?
    • Do you know who is going to (re)write all the content for the new site?
    • Does someone have overall responsibility for content quality during the project and beyond?
    • Do you know (roughly) how many hours per week will be dedicated to maintaining content on the new site?
    • Does the current site’s content have dedicated (subject matter expert) owners?
    • Do you know if any content is syndicated from other systems?
    • Will or do you have a (digital) content style guide?
  • Content audits: why bother?
    • what content types currently exist (and will continue existing) ?
    • what state is the content in?
      • will it need lots of work?
    • where is content feeding in from?
      • e.g. social, RSS, APIs, CMS
    • is some content out of control and are there constraints aroud its accuracy, format, availability?
    • how much content will the new navigation need to handle?
    • has the existing team been able to maintain what they already have?
    • what content is or has been popular / unpopular?
      • what analytics is available?
  • Content audits: how to…
    • Assign an auditor who will be involved throughout the project
      • often this is best for someone within the organisation
      • not a job to “chuck to the intern”
        • but someone who understands digital communication
    • Download your content inventory template sheet (GDoc)
      • C0lumns include: content owner; functionality and forms; files and media; statistics; key messages; accuracy/relevance; content quality; archive / migration readiness; RED FLAG for immediate attention; Notes
    • OR use an automated tool
      • e.g. www.content-insight.com
    • Capture a skeleton of the site
    • Perform a detailed audit of the site
  • Content audits: Estimating
    • look for a sitemap (footer / ./sitemap.html / XML sitemap)
    • Google: site:www.client-site.com + advanced search
    • gauge repetitive content – no need for qualitative analysis of staff profiles/news items
    • Create spreadsheet to estimate time required
      •  Client input required
  • Content ecosystems
    • e.g. university site might have website, international student site; facebook; twitter; alumni site; intranet; prospectus; handbook …
    • run a session with a client
    • use post-its and pens to capture sources of content
    • turn into a diagram or spreadsheet
    • note sources client has direct control over
    • annotate interesting content types
    • included in your discovery report
    • share insights with wider project team
  • Competitor landscape analysis
  • Design and build phase
    • design with proto-content
      • e.g. current site’s content
      • e.g. competitor content
      • write your own throw-away content
      • use draft content
      • commission sample content
      • Use typical and edge-case proto-content
        • e.g. push the design
        • multi-date events + best format
        • events that have started but haven’t finished
  • Content production planning and prioritisation
    • Content “hats”
      • the writers (similar template for videographers, …)
        • skills
          • writing for the web
          • ability to apply style guide
          • domain knowledge (ideally)
        • responsibilities
          • research and consult subject experts
          • draft and revise content
          • source relevant media
      • the senior editor
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